Fireside Chat with Una Murphy
Firework and ICF certified coach Una Murphy joins host Rachel Schofield for an engaging, candid chat on how Una has set up and grown her career coaching practice.
Initial chat - key moments:
3.30 - Introduction to Una
5.28 - What made Una become a coach
7.23 - Who Una works with
8.53 - What transition career coaching is
10.38 - How Una uses a holistic approach for her coaching
11.22 - Why Una uses pacing to stop client overwhelm
12.22 - How Una uses Firework’s Explore Phase to understand people’s interests, passions and values
12.39 - How Una uses guided meditation and deep work to help her clients
15.09 - Why using her head, heart and intuition are important in Una’s coaching approach
18.04 - How Una finds her clients through networking and collaboration with the coaching community
19.09 - How Una uses professional bodies to grow her network
20.16 - Why it’s important for Una to be generous with her time
21.43 - What Una’s found most challenging in her coaching business
22.54 - Whether Una would give herself advice, looking back on everything she’s learnt
24.46 - How Una structures her fee packages for individuals and corporate clients
27.46 - How many sessions are included in a coaching package
28.54 - Una’s reflections on the impact of Covid-19 on her clients and how she coaches
31.27 - How Una works with a group, creates a safe space, listens to diversity of thinking and plans her group training sessions
Audience Q&A - key moments:
37.26 - What marketing language is used to address pain points
39.38 - What formal coaching qualifications or accreditations Una recommends
42.18 - Whether Una niched to transition coaching
45.04 - How to settle clients using silence
48.24 - What accreditations are recommended for leadership work with larger organisations
50.06 - How Una looks after herself as a coach
52.07 - How Una sees her work evolving in the future
53.32 - What resources Una recommends to new coaches